An open house is an opportunity to walk through a house that's for sale without the need to bring along a realtor. It is a common practice for real estate agents to hold open houses but is it actually an effective way to sell a house? Here are some things to consider before having an open house.
Who does an open house really benefit?
The primary reason real estate agents have open houses has less to do with actually selling your home than it has to do with connecting with new potential clients. Because most of the people going to open houses are not working with an agent it is a perfect opportunity for a real estate agent to try to connect with someone who may have a home to sell or need buyer representation.
Do open houses actually bring qualified