What’s Scarier Than Today’s Real Estate Market?

Posted by Cary W Porter on Monday, October 23rd, 2023  8:22am.



Homeowners Reveal the Frightening Facts About Haunted Houses:

Written by Jaime Dunaway-Seale

ARE HAUNTED HOUSES CHEAPER?

Nearly 2 in 3 home buyers (63%) would only offer below market value for a haunted home, with 1 in 3 (31%) offering at least $50,000 less and 1 in 9 (11%) offering at least $100,000 less.

UFOs sightings. Alien invasions. The zombie apocalypse. Paranormal beings are top of mind for many Americans in 2023.

With these topics dominating the cultural conversation — and the highest levels of government — belief in the supernatural is growing. Three-fourths of Americans (75%) think otherworldly beings exist — a 9% increase from 2022, when 69% said the same.

As Americans increasingly consume paranormal media on their screens at home, it’s no surprise some are convinced they reside with ghosts. 

About 29% of Americans believe they’ve lived in a real haunted house — up from 24% in 2022, according to a new study from Real Estate Witch, Zillowtastrophes, and Estate Media, the first personality-driven media company for the real estate business with a diverse network of more than 20 renowned agents, professionals, and creators.

Feeling a little "Brave" this Halloween Home Shopping Season? Get your very own Haunted House Hunting Checklist HERE

Few Americans are dying to live in a haunted house, though. Among homeowners who have lived in a bewitched home, 36% regret it, and 60% wouldn’t recommend it to others.

But in this monster of a real estate market, 52% of Americans would risk purchasing a haunted house, especially for a lower price. With high home prices and rising interest rates, ghosts are the least of home buyers’ worries.

Find out what’s scarier than a haunted house.

HAUNTED HOUSE STATISTICS

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